Since its inception in 2013, the Trek CX Cup has been a leader in equality for Women’s cyclocross. When it moved to Trek headquarters, the race continued the practice of offering equal payouts to women and men that dated back to the days of the USGP Sun Prairie Cup, and last year, the first World Cup Waterloo became the first UCI World Cup to offer equal payouts for women and men.
The vast majority (if not all) cyclocross races have the Women’s race first and the Men’s race second. In 2015, the Trek CX Cup showed equality can take different shapes by flipping the order and giving the women the prime racing spot.
In 2018, the Women’s race at World Cup Waterloo is again in the marquee time slot.
The Men’s race on Sunday, September 23 will be held first and then the Women’s race will follow in the prime time slot. The Men’s race is at 1:30 p.m. Central and the Women’s race will follow at 3:15 p.m. CDT. The move means the Men’s race will be broadcast at 8:30 p.m. Belgian time and the Women’s race will be at 10:15 p.m.
For more information about the race time change for World Cup Waterloo, see the release from Trek below.
World Cup Waterloo Press Release from Trek Bicycles
(Waterloo, WI)—With registration for the Trek CX Cup now open to the public, Trek Bicycle has announced that it has moved the Women’s Elite race to the marquee position for the second-ever Telenet UCI World Cup Cyclocross Waterloo. Set for September 21-23, the Trek CX Cup will host a full slate of amateur racing on Trek’s World Cup cyclocross course located steps from the company’s global headquarters and development facility. In keeping with its tradition of providing free, reliable access to world-class cycling, Trek will once again live stream the Telenet UCI World Cup Cyclocross Waterloo on the brand’s website, trekbikes.com.
The first—and only—World Cup to feature equal prize money for both the men’s and women’s professional fields, Trek has announced that it has made the decision to swap the order of Sunday’s main event so that the women’s race will receive the marquee position. The men’s elite race will begin on Sunday, September 23 at 13:30 Central US (20:30 CET) with the women’s race beginning at 15:15 Central US (22:15 CET).
“Trek’s decision to move the women’s event to the marquee spot is absolutely huge, one of the biggest changes we’ve seen at the world cup level, second only to equal pay last year,” said Trek athlete Ellen Noble. “This change sends the message to women athletes everywhere that we have a spot in this sport and our racing matters.”
“It’s undeniable that over the past few years, the women’s field has been incredibly exciting and the athletes have never been more compelling,” said Trek’s Director of Sports Marketing, Tim Vanderjeugd. “This move not only elevates the women’s race, but it provides a more compelling viewing experience for fans of the sport.”
Registration for the Trek CX Cup’s full weekend of amateur racing is open now. Registration and information is available at trekbikes.com.