Think Carbon is for sissies? Wear military issue WW2 wool pants for your ’cross races? Think Eddie Merckx’s Molteni Jersey was the pinnacle of uniforms? Steel*Wool just might be the team for you. Read on for details.
Boulder Cycle Sport, a premier bicycle retailer with two locations in Boulder, CO, and a purveyor of all things cyclocross has announced the enrollment period for a unique division of its cyclocross team. Steel*Wool has been created to meet the need of those riders who, simply put, in their perfect world would choose a steel frame over any other and know wool is the one and only material you need for cycling apparel. There is place for shaving grams and maximizing power output. Steel*Wool is not this place.
Steel*Wool is being formed to bring cyclocross back to its most pure, simple and functional form.
We’re looking for a few good men and women. Those who are resilient like a steel frame and fork; who acknowledge the only important Watt played bass for the Minutemen; who are acutely aware of the conditions in which sheep reside and therefore understand why they choose to wear wool; who can say “I will not, not drink beer from September through January!” (Please note, although highly encouraged, drinking beer or any beverage for that matter is not a requirement.)
If you said “oh, hell yeah” to any of the above attributes keep reading for details on how you can join the Steel*Wool armada and keep things simple and pure.